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Engagement metrics

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Engagement metrics track the quality of your relationship with your users. Some engagement-related metrics include session length, number of sessions, and addictiveness.

Click the + Metric tile in Analytics to reveal the Choose a Metric window.

Metric

Definitions

Total sessions

The total number of user sessions.

Sessions per daily user
(Total Sessions) / (Total Daily Users)

Tile: The average number of sessions per user per day.
Chart: The average number of sessions a user has each day.

Total session length

The total length of all sessions.

Average session length
(Total Session Length) / (Total Timed Sessions)

Tile: The average length of a user session.
Chart: The average session length of users.

Time in app per daily user
(Total Session Length) / (Total Daily Users)

Tile: The average length of time a user spends in your app per day.
Chart: The average length of time a user spends in your app.

Addictiveness (DAU/MAU)
(Total Daily Users) / (Total Monthly Users)

The ratio of daily active users to monthly active users.

Updated 2 years ago

Engagement metrics

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