Engagement metrics
Engagement metrics track the quality of your relationship with your users. Some engagement-related metrics include session length, number of sessions, and addictiveness.
Metric | Definitions |
---|---|
Total sessions | The total number of user sessions. |
Sessions per daily user (Total Sessions) / (Total Daily Users) | Tile: The average number of sessions per user per day. Chart: The average number of sessions a user has each day. |
Total session length | The total length of all sessions. |
Average session length (Total Session Length) / (Total Timed Sessions) | Tile: The average length of a user session. Chart: The average session length of users. |
Time in app per daily user (Total Session Length) / (Total Daily Users) | Tile: The average length of time a user spends in your app per day. Chart: The average length of time a user spends in your app. |
Addictiveness (DAU/MAU) (Total Daily Users) / (Total Monthly Users) | The ratio of daily active users to monthly active users. |
Updated almost 7 years ago