Push notification analytics

Default metrics

The following metrics are available in the dashboard automatically.

Event nameDefinitionTiming
SentNumber of push messages sent to users' devicesTracked when message is sent from the server to user's device
OpenNumber of push notifications tapped/openedTracked when user taps notification
Open per sentOccurrences of open divided by occurrences of sent (displayed as a percentage)
BounceNumber of messages we were unable to deliver (due to a bad token or other delivery issues)Tracked after message send attempt fails
Bounce per sentOccurrences of bounce divided by occurrences of sent

Additional push metrics

You can view event metrics for all push events.

  • Sent
  • Open
  • Bounce